World's Most Comfortable Flotation Devices

Is enough being done? In an official resolution to the US Coast Guard in 2011, the NATIONAL BOATING SAFETY ADVISORY COUNCIL requested swift initiatives aimed at streamlining the life jacket testing and approval processes, to support innovation and creativity in life jacket design and technology, and to allow improved life jacket models to reach the consumer quicker and easier. Wouldn't you agree this should be a top priority?

Paddlesports such as canoeing, kayaking, and paddleboarding represent the fastest-growing segment of the boating market. With this popularity there has been a growing number of recorded accidents and deaths. Life jacket wear for paddlesports is one of the hottest topics in the recreational boating world, with wide discussions about what type of flotation devices are best suited for these active adventurers.

OCEANA MODEL

PADDLESPORT

PARTICIPANTS are more than twice as likely to drown THAN BOAT OPERATORS

STRONGHOLD MODEL
WATCHDOG MODEL
GUARDIAN MODEL

Males are especially at risk of drowning, with twice the overall mortality rate of females. They are also more likely to be hospitalized than females for non-fatal drowning. Studies suggest that the higher drowning rates among males are due to increased exposure to water and riskier behavior. More than half of 13 to 17-year-old victims are not with adults when they drowned. Source: World Health Organization

teen males

are twice as likely to drown than females of the same age group

In the United States alone, over 300 children die each year and about 3,000 children are taken to emergency rooms from drowning. Even nonfatal drowning injuries can cause severe brain damage that may result in long-term disabilities. Fatal drowning remains the second-leading cause of unintentional injury-related death behind motor vehicle accidents.

Source:Centers for Disease Control and Prevention

drowning

is the second leading cause of injury death for kids behind auto accidents

LIvEs

CAN BE SAVED

OVER 84%

OF BOATING FATALITIES, FLOTATION

​DEVICES WERE NOT BEING WORN

MORE

CAN BE DONE

Is anyone listening?
New lightweight PFDs and youth inflatables need to be approved for recreational boating and paddlesports in North America, so that people have a more comfortable solution for safety.

In 2014, the U.S. Coast Guard counted 4,064 accidents that involved 610 deaths and 2,678 injuries. Where the cause of death was known, 78% of fatal boating accident victims drowned. Of those drowning victims, 84% were not wearing a personal flotation device. Eight out of every ten boaters who drowned were using vessels less than 21 feet in length.

Source:Recreational Boating Statistics United States Coast Guard

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CARRY CASE DESIGN PROGRESS

Accidents Happen...

But most water related injuries and deaths could have been prevented through use of flotation devices